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The golf industry’s leader in grips, Golf Pride, has officially partnered with Stephen Curry’s Underrated Golf, to support greater inclusion in the game for student-athletes from every community and background.
For those not familiar, Underrated Golf was founded by NBA All-Star Stephen Curry to provide equity, access and opportunity to deserving student-athletes from underserved communities who may not otherwise be exposed to the full benefits of the game of golf and organized competition. The organization’s mission is to increase the participation of competitive golfers from diverse backgrounds and help mentor their success. It is also addressing golf’s gender gap by providing female players the same opportunities as their male counterparts.
The tour also helps expose golfers to collegiate golf programs and potential NIL (name, image, likeness) partners, along with a full scope of training, equipment access and leadership panels.
Golf Pride’s investment in the program will help fund college scholarships, plus employment internships for Underrated Golf athletes, and will also introduce a limited-edition custom grip kit highlighting details of the synergy between the two organizations.
“Stephen Curry’s Underrated brand is both inspirational and impactful to countless young people in our country,” says James Ledford, President of Golf Pride…
Stephen Curry
Golf Pride and Stephen Curry’s UNDERRATED Golf Drop Limited Edition Grip Kit Promoting Equity, Access and Opportunity in the Game · GlobeNewswire Inc.Underrated x Golf Pride Limited Edition Grip Kit
Limited Edition Stephen Curry designed grip kit · GlobeNewswire Inc.Pinehurst, NC., June 28, 2024 (GLOBE NEWSWIRE) -- Golf Pride, an industry leader in innovation and golf performance equipment, has collaborated with Stephen Curry and his UNDERRATED Golf brand on a limited-edition grip kit that exemplifies their shared commitment to making golf more accessible to young athletes in often overlooked communities. Over the past two seasons, UNDERRATED Golf has hosted 10 tournaments throughout the US. In that time, UNDERRATED Golf in partnership with its brand partners who understand the vision, help junior athlete golfers gain access to great courses and create a special and inclusive environment.
Purchases of the kit support UNDERRATED Golf and its mission to provide greater equity, access and opportunity to student athletes and balance participation in the sport to reflect our society. There are only 8,200 of the beautifully designed and individually numbered kits available around the world, an homage to Stephen’s 82 game NBA season. Each kit includes 14 Stephen Curry…